On 24 June 2026 I ran a working lunch for the INSEAD Alumni Association Switzerland, Geneva Chapter: "Under the Hood of Agentic AI: An Executive Primer", at the Novotel Genève Centre, hosted by Ricardo Arce and the chapter committee.
My html slides are here: https://insead.sambourton.ai/
The premise: most executives are treating agentic AI as an infrastructure decision and delegating it to IT, which is a mistake. Every choice in AI carries trade-offs in strategy, operations, organisational design and talent, so the question to ask is where your organisation sits on the spectrum from prompting to goal-seeking agents.
Four parts, in thirty minutes, over lunch. From prompting to agents: why the architecture shift changes what AI can do inside an enterprise. Under the hood: a live demo of the actual development environment used to build agents today, including my own second brain, a knowledge graph of 1,700-plus linked notes with agents working across it, no slideware. From roles to workflows: why AI automates tasks rather than jobs, and what it means to lead when you orchestrate agents alongside people. And the right questions to ask your teams, your vendors and yourself; they're what separates executives who get value from those who don't.
The room was senior, non-technical, curious and usefully sceptical. The talk was thirty minutes; the discussion ran seventy-five with really great questions.